keyword ranking factors 3
https://sierra-wiki.win/index.php/Why_Entity-Based_SEO_Is_Reshaping_How_We_Optimize_for_Google
Keyword ranking factors are the signals search engines use to decide where a page appears in results. Things like content relevance, page speed, user engagement, and keyword placement all matter. Think of them as ingredients in a recipe: each one matters, but no single factor guarantees a top spot.