Most SEO agencies are capped at 30% margins because they’re stuck selling...

https://blast-wiki.win/index.php/What_%22Owning_Your_Roadmap%22_Actually_Changes_for_an_SEO_Agency

Most SEO agencies are capped at 30% margins because they’re stuck selling hours. If you package your internal workflows into tools, you can push those software margins past 70%. Stop just serving clients and start turning your agency into a product lab.