Specialist ecommerce SEO improves the pages that drive sales, not whatever...

https://nova-wiki.win/index.php/Why_Google_Updates_Hit_Ecommerce_Sites_Harder_Than_You%E2%80%99d_Expect

Specialist ecommerce SEO improves the pages that drive sales, not whatever tactic is trending. Map intent to category pages, strengthen product templates at scale, and measure organic revenue so your team focuses on the work that helps shoppers convert.