Start simple paid ads with tight geo-targeting, small budgets, and strong calls-to-action

https://www.slideserve.com/thothevdog/the-future-of-pay-per-click-ads-smart-bidding-first-party-data-and-ai-14905798

Start simple paid ads with tight geo-targeting, small budgets, and strong calls-to-action, then iterate based on click and conversion data.